More than I ever thought, businesses are serious about sustainability. And I’m not talking just small businesses – I’m talking about big corporations like Disney, ESPN, and Aspen Ski Company. I know this because I recently was at the 2010 Winter X Games in Aspen, seeing behind the scenes, meeting the people responsible for environmental projects, and generally witnessing first hand through observation and conversation how serious these companies are getting about environmental stewardship.
I journeyed to the X Games this year wearing two hats: I’m an Educator with ACE (Alliance for Climate Education) and also our new National Campaigns Manager. ACE was invited to bring our sweet climate change assembly and our new Do One Thing (DOT) campaign to Aspen to support some of ESPN’s environmental initiatives. This was an amazing experience for a number of reasons! It’s easier to illuminate the experience in video – so if you’re interested, check out a short clip of some of our live reporting last week:
Here’s the scoop on what the companies I mentioned at the start are doing to lower their carbon emissions and raise their voices for a future safe from climate change: Continue reading ‘X Games Opened My Eyes’
