Written by Taj Schottland, a member of the College of the Atlantic delegation to the Copenhagen Climate Negotiations this past December
When discussing climate change, liberals love to cite facts. We believe facts can’t be argued with. Scientific facts are neither political manipulations nor individual opinions. They are well-reasoned, neutral statements that will convince any rational person – provided the person understands them. This is what we believe. But have you ever tried to “lay out the facts” to a climate skeptic? You probably didn’t get very far. Likely, regardless of what you said, they countered with some unfounded argument. In the end they weren’t swayed and you were left frustrated because they couldn’t see the logic behind your brilliant argument. Why did your facts fail to convince them? After much thought, I believe I have an answer.
George Lakoff, a renowned cognitive linguist and political thinker, asserts that people reject facts that are outside the frame with which they see the world. That frame, or framework, is often created by values that are instilled during childhood. The frame ensures that we see the world, and only the world, that agrees with our values. In other words, we block out facts and reasonable arguments to ensure that our core values are justified. The frame alters the reality that our senses detect.
Continue reading ‘Climate Security: How to Frame a Winning Argument’
