Cross-posted from: here
The American Petroleum Institute is planning to launch a major astroturf campaign in the coming weeks to try in gin up “opposition” to climate legislation in the Senate. I saw this first on The Huffington Post by Kevin Grandia, who has provided the once secret memo uncovered by Greenpeace. The contents of the pdf are a letter by Phil Radford, the Executive Director of Greenpeace to the President of API calling him out. Below that is the memo sent by API to its allies. The best part of this is the context is which Radford closes his letter descrbing how API asked for it’s memo not to be divulged so that their gameplan is not known by critics. Radford says “game plan known”. The contents are copied below.
Jack Gerard
President and CEO
American Petroleum Institute
1220 L Street, NW
Washington, DC 20005-4070
August 12, 2009
Dear Mr. Gerard,
Today we obtained a memo (attached below) from one of our supporters detailing your
organization’s plans for a “Energy Citizen” astroturf campaign in the two weeks before Labor
Day and continuing into the fall. Can you verify if this email is from your office and to whom it
was addressed?
It would logically appear that the “Energy Citizen” campaign’s objective is to defeat climate
change regulation. This goal runs contrary to several prominent API members’ public support for
climate action, namely Shell, BP America, ConocoPhillips, General Electric and Siemens. These
companies are all a part of the pro cap-and-trade U.S. Climate Action Partnership, which has
publicly supported the Waxman-Markey bill. In addition, most members of USCAP are also
members of the Chamber of Commerce and National Association of Manufacturers, named
partners in your “Energy Citizen” campaign. Can you explain the contradictory objectives of
supporting cap-and-trade on one hand and working to defeat it on the other? And also reveal if
any API members opted out of the “Energy Citizen” effort?
Furthermore, do you intend to reveal at these rallies which of your members are providing
funding for the campaign? – (i.e. ExxonMobil, Shell, BP, ConocoPhillips, and General Electric)
We think it is incumbent upon you to disclose that the Heritage Foundation report cited as your
source for $4-a-gallon gasoline was funded by ExxonMobil and that the Foundation in fact
concluded that the Waxman-Markey bill would drive gasoline prices to $4 before 2035, 25 years
from now. In the interest of a factual discussion of climate legislation, will you also be
conveying to your rally attendees that the EPA has estimated the overall cost of the climate
legislation at only 22-30 cents per day, under $100 per year, with broad economic benefits for
consumers from energy efficiency gains stimulated by the bill.
Finally, it seems that at least one of your members sought to reveal this cynical public relations
campaign and did not heed your advice to “Please treat this information as sensitive and ask those
in your company to do so as well… we don’t want critics to know our game plan.”
Game plan known.
Sincerely,
Phil Radford
Executive Director
Greenpeace US
Cc: USCAP Membership, Chamber of Commerce, National Association of Manufacturers
———————————————————————————————————————
COPY OF EMAIL FROM AMERICAN PETROLEUM INSTITUTE TO ITS
MEMBERSHIP – OBTAINED BY GREENPEACE – AUGUST 2009
Dear API Member Company CEO/Executive,
As I have outlined in the past few editions of the weekly
“Executive Update,” API is coordinating a series of “Energy
Citizen” rallies in about 20 states across the country
during the last two weeks of Congress’s August recess. Most
of these will be held at noontime, though some may be at
different times in order to piggyback on other events.
Thanks to the leadership of API’s Executive Committee, I am
pleased to report that we have strong support for this
first-ever effort moving ahead. Now we are asking all API
members to get involved.
The objective of these rallies is to put a human face on the
impacts of unsound energy policy and to aim a loud message
at those states’ U.S. Senators to avoid the mistakes
embodied in the House climate bill and the Obama
Administration’s tax increases on our industry. Senate
Majority Leader Senator Harry Reid reportedly has pushed
back consideration of climate legislation to late September
to allow Senators time to get their constituents’ views
during the August recess. It’s important that our views be
heard.
At the rallies, we will focus our message on two points: the
adverse impacts of unsound energy policy (e.g., Waxman-
Markey-like legislation, tax increases, and access
limitations) on jobs and on consumers’ energy costs. And we
will call on the Senate to oppose unsound energy policy and
“get it right.”
Recent opinion research that Harris Interactive conducted
for API demonstrates that our messages on Waxman-Markey-like
legislation work extremely well and are very persuasive with
the general public and policy influentials. After hearing
that Waxman-Markey-like legislation could increase the costs
of gasoline to around $4 and lead to significant job losses,
these audiences changed their opinions on the bill
significantly. Opposition to the bill within the policy
influentials cohort grew 23 points, from 40% to 63%; with a
19 point increase in those who now “strongly” oppose the
legislation. The data clearly demonstrate the softness of
support of the current approach and very strong opposition
when people are educated about the potential job losses and
energy cost increases. Our expectation is to translate
peoples’ real concerns for job losses and increased energy
costs to all unsound proposals (e.g., Waxman-Markey-like
legislation, tax increases, and access limitations).
We have identified 11 states with a significant industry
presence and 10 other states where we have assets on the
ground. We also have attracted allies from a broad range of
interests: the Chamber of Commerce and NAM , the trucking
industry, the agricultural sector, small business, and many
others, including a significant number of consumer groups,
which have pledged to have their membership join in the
events in states where they have a strong presence. We also
are collaborating closely with the allied oil and natural
gas industry associations on these events.
While such efforts are never easy and the risk of failure is
always present, we must move aggressively in preparation for
the post-Labor Day debate on energy, climate and taxes.
The measure of success for these events will be the
diversity of the participants expressing the same message,
as well as turnouts of several hundred attendees. In the 11
states with an industry core, our member company local
leadership—including your facility manager’s commitment to
provide significant attendance—is essential to achieving the
participation level that Senators cannot ignore. In
addition, please include all vendors, suppliers,
contractors, retirees and others who have an interest in our
success.
To be clear, API will provide the up-front resources to
ensure logistical issues do not become a problem. This
includes contracting with a highly experienced events
management company that has produced successful rallies for
presidential campaigns, corporations and interest groups. It
also includes coordination with the other interests who
share our views on the issues, providing a field coordinator
in each state, conducting a comprehensive communications and
advocacy activation plan for each state, and serving as
central manager for all events.
We are asking all API members to assist in these August
activities. The size of the company does not matter, and
every participant adds to the strength of our collective
voice. We need two actions from each participating company.
ACTION NEEDED
Please provide us with the name of one central coordinator
for your company’s involvement in the rallies. (We will look
to this person as your representative to assist the overall
effort.) If you will let me know ASAP, we can be in touch
quickly and provide that person with additional details
about the project.
Please indicate to your company leadership your strong
support for employee participation in the rallies.
(Unfortunately, we are already experiencing some delay from
your regional people since they are not yet aware that
headquarters supports the effort.) I believe that expression
of support to your company leadership is a fundamental
predicate to organizing quickly and achieving success in
this endeavor.
The list of tentative venues is attached. Please treat this
information as sensitive and ask those in your company to do
so as well, as some of these places may be subject to
change, and we don’t want critics to know our game plan. You
can assume with confidence that the advocates for Waxman-
Markey-like legislation and the critics of oil and gas are
going to be very active, particularly during the August
recess.
Once the list of venues and exact rally dates are
determined, we will contact your company’s coordinator to
distribute the information internally and to coordinate
transportation to the venues, if required, for your
employees. In the meantime, your company’s coordinator could
assist us by telling us in which of the venues listed below
your company has facilities or employees who can
participate.
I look forward to working with you to make the August rally
project and the other advocacy steps we are undertaking to
deliver the policy outcomes we support with measurable
results. Don’t hesitate to call me with questions.
All the best,
JACK
Jack N. Gerard
President & CEO
API
Tentative Venues
Houston TX
Perry GA
Detroit MI
Roswell NM
Greensboro NC
Farmington NM
Ohio (venue being finalized)
Greeley CO
Nashville TN
Indiana (venue being finalized)
Bismarck ND
Tampa FL
Sioux Falls SD
Greenville SC
Anchorage AK
Joliet IL
Charleston WV
Fairfax VA
Philadelphia PA
Lincoln NE
Missouri TBD
Arkansas TBD
