You’ve heard a lot about Van Jones’ The Green Collar Economy lately.
On Tuesday, the book reached #17 overall on Amazon, was the #2 bestselling nonfiction book, #2 conservation book, and the #1 book on economic conditions in the country. It also made it to #1 overall on Powells.com, a large independent, unionized bookstore (currently it’s #3). All of this happened without the big advertising dollars and media dominance of books like Harry Potter, Sarah Palin’s new book, and Bill O’Reilly. Instead thousands of grassroots activists and supporters of Van’s work bought the book and spread the word to their friends and colleagues via phone calls, emails, Facebook, blog posts, and word of mouth. The idea that a book could make it to the Top 20 on Amazon via grassroots tactics is incredible. But, it’s not over yet.
We still have an outside chance of reaching the New York Times bestsellers list in the book’s first week (by next Tuesday). Please order the book help us to get the word out in the coming days!
I bought 15. One for everyone on the Ohio Student Environmental Coalition Steering Committee, plus a couple for family and friends.
This is that kind of book. Get it!
Hi Josh,
Thanks for your post on Van Jones and The Green Collar Economy. I think it’s great that you’re promoting his vision for a greener economy.
I’m working with a progressive bank that has recently been endorsed by Van Jones because of their 35 year commitment to environmental responsibility and community development. Because your blog has a focus on the environment, I thought this might be of interest.
We would like to send you a complimentary copy of Van Jones’ book and a stainless steel canteen. Please let me know if you are interested.
Thanks,
Nick