See ya, Florida!

See ya florida“Face the inconvenient truth of global warming every morning…”

Urban Outfitters is now selling coffee mugs that educate about global warming. When hot water is poured into the mug with a printed map of the world, the coastlines disappear as the sea level rises.

And yes, that is a string of greenhouse gases circulating the Earth.

Ridiculous? kind of. Empowering? probably not.

7 Responses to “See ya, Florida!”


  1. 1 Keith Feb 27th, 2007 at 12:15 pm

    But is it a Fair Trade mug?

    At least they got a free ad out of it. Or did they pay for their product placement?

  2. 2 Christine Irvine Feb 27th, 2007 at 4:11 pm

    free ad. they SHOULD pay me.

  3. 3 Janis Mara Feb 27th, 2007 at 6:31 pm

    Actually, I think the cup is kinda cool. If nothing else, it seems to me that it is a somewhat subliminal way to remind myself (should I buy one, which I’m admittedly not going to do) that the world is facing danger from global warming and it’s a good idea to try to do whatever I can to help prevent it.

  4. 4 John Deans Feb 27th, 2007 at 9:03 pm

    DO NOT, I REPEAT, DO NOT, wash that thing with scalding hot water or in the microwave! if you do, the whole world will go away..that’s what happened to me..sniff…

  5. 5 Yochi Zakai Feb 28th, 2007 at 12:00 pm

    i got one of these mugs from working assets a year back. i hope working assets had a trademark on it – would hate to see all the profit go to UO

  6. 6 Andrew Nazdin Feb 28th, 2007 at 4:00 pm

    Isn’t one of the higher ups at UO a big contributer to the Republican National Committee? Damn their super stylish, over priced jeans!

  7. 7 Mom Mar 13th, 2007 at 10:11 pm

    OK, so where do Iget one of these? Love ya.

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Dreamer. Sister. Organizer. Photographer.

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