Photovoltaics Break the Cost Barrier

That’s right, you heard it. Solar Photovoltaics (PVs) are cost-effective. Don’t let anybody tell you otherwise.

Two important news stories:

1) The 40% conversion efficiency threshold has been reached and surpassed. According to the U.S. Department of Energy itself, PVs are now “producing electricity at a cost of 8-10 cents per kilowatt/hour, making solar electricity a more cost-competitive and integral part of our nation’s energy mix.”

2) Even more compelling, one company is giving away PV cost savings, through a no-cost rental program. According to an article called No Excuses for Not Buying Green Power, they have “used financial engineering and a complete redesign of the solar electric business model to make solar economic for homeowners in forty U.S. states and to build a 40% to 50% cost advantage over their competitors.” That’s right, cost SAVINGS through home photovoltaics. The company is willing to put up everything, from production to installation, for free.

3 Responses to “Photovoltaics Break the Cost Barrier”


  1. 1 Loie Dec 9th, 2006 at 10:34 pm

    Matt, Thanks for the tip about Citizenre ReNu. Looks like a very exciting new business model for expanding solar PV dramatically. Have you heard any reports from people who’ve actually signed contracts with them for PV panels?
    Loie

  2. 2 Matt Reitman Dec 11th, 2006 at 2:18 pm

    Nope, and as with any corporate entity I would suggest researching them until you feel comfortable. As far as I can tell, though, it looks like a good deal to me. One awkward bit is that I imagine that the company makes a good chunk of their money from tax credits and kickbacks for installing the units, rather than the actual electricity generation.

  3. 3 Matt Reitman Feb 14th, 2007 at 3:33 pm

    Wait wait wait.

    From Renewable Energy Access:

    Citizenre: A House of Cards?
    2.12.2007

    “After several weeks of reviewing this new company’s claims, discussing the manufacturing build out plan and its network marketing approach with others in the solar energy industry, plus reading online commentaries from a variety of sources and actually talking with representatives of the company, I have pieced together enough information to express my opinion that Citizenre is not going to be able to stand up to their promises.”

    “In its current incarnation, it is my opinion that Citizenre represents a significant threat to the solar industry. Exaggerated claims, inability to deliver product, sales to areas where they do not intend to install soon. These issues can taint the entire solar industry. Worse, misled customers will delay or not buy products from reputable dealers, putting these sound businesses at risk.”

    (sorry if the link doesn’t work – REA’s articles become subscriber only after they’ve been out for a couple weeks)

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About Mattie


Mattie is a member of the Ohio Student Environmental Coalition's Steering Committee, an organization he founded at Power Shift 07. He is proud to support a growing statewide network of student groups working for a clean, safe, and just future for all. Mattie originally got involved as a Syracuse University student who saw a pressing need for climate action, later as an Energy Justice Network intern who began to realize the human impacts of coal, and finally as an OSEC organizer committed to building an economy and climate worth fighting for. He also has a degree in women's studies and sociology, is a founding member of the Mountain Justice Spring Break Planning Collective and an intentional community in Columbus, and is the convener of the Energy Action Coalition's Anti-Oppression working group.

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